Type:

Graphic Design

Client:

Marks & Spencer

Briefed to create a direct mail campaign for Marks & Spencer’s mail order wine catalogue. Alongside a copywriter, I was tasked with creating a brochure which would not only generate sales of wine, but which also fitted the firms overall brand. In terms of design and imagery, I chose to emphasise the desirability of the product, displaying the wine against bucolic, homely backdrops. The aim was to create associations of long summer evenings with family, food and most importantly, wine.

Type:

Graphic Design, Illustration, Mailing logistics

Client:

Henley Royal Regatta 2017

Type:

Graphic Design, Illustration, Art Direction

Client:

Fitness Industry Association

Whilst working closely with the FIA's Project Manager, I was tasked with creating an efficient way of imparting 'dry analytics', taken from a far reaching nationwide survey of the UK's sports and leisure centres. A Government led directive to assess activity levels across the country. By creating infographics and pockets of copy i was able to break the information down to highlight important areas of concern. I was responsible for layout, design and art working of the documents, as well as creating all illustrative elements.

Type:

Interactive Digital Design

Client:

Ubisoft

Created layout and functionality of an interactive digital educational resource. Created to coincide with the release of Ubisoft's Ben 10 Galactic Racing game. Worked closely with team of copy writers to create an educational experience that would be used within schools.

Type:

Brand, Website Design

Client:

Islands Insurance

Requested to create identity and website for Jersey based insurance company. Having designed layout and functionality of the site, I then art directed during the build with Big Wave Media. The site is a multi-faceted online source. Islands Insurance wanted to reduce admin time and offer customers 24 hour access to important documentation. Take a look at the site by clicking the button on the right.

Type:

Brand, Graphic Design, Art Direction

Client:

Churchers Legal Services

Requested to create identity and extended brand materials for Hampshire based, multi-office solicitors firm. Creating a logo that reflected the firms long standing and deep-rooted history within the community. With their diverse range of products from conveyancing through to family law the client wanted to "personalise" their offering.

Type:

Graphic Design, Layout, Illustration, Art Direction

Client:

The Conveyancer City Free Press

Our brief was to put together a monthly publication, independent of the firm in question, but with some allusion to whom the publishers were. The brief being to create something entertaining to read (within the subject of conveyancing) and in doing so, garner positive associations with the client. I came up with the DC comics inspired ‘The Conveyancer City Free Press’, which subtly linked with the client’s ‘be a hero’ branding. I was also responsible for the choice of images, typography and typesetting throughout the publication.

Type:

Brand, Graphic Design, Illustration, Art Direction

Client:

Brighter Law Solutions

I was tasked with rebooting the Brighter Law Solutions brand. The only stipulation in the brief was that it allude to the firm’s clients as being ‘heroes’ for introducing the software to their law firm and use the company’s core colours (black and yellow). As part of a creative team (with a web designer and copywriter) we worked on creating a marketing message that not only breathed life into a dull “tech spec” but also generated customer engagement.

Type:

Graphic Design, Art Direction

Client:

Brighter Law Solutions

As the Senior Graphic Designer on the project, the copywriter and I were tasked with coming up with a fresh brand identity for Brighter Law Solutions. The only stipulation in the brief was that it allude to the firm’s clients as being ‘heroes’ for introducing the software to their law firm. We worked on creating a brochure that would not only look and feel interesting in the client’s hand but also make a ‘dry’ tech spec fun and engaging. I chose to focus upon the incredulity on customer’s faces after hearing about the benefits offered by the software. Giving the message a distinctly “human” feel.

Type:

Brand, Graphic Design, Illustration, Art Direction

Client:

poweredbypie

Type:

Logo

Client:

The Little Cupcake Factory

Logomark created for a small local bakery.

Type:

Illustration

Year:

2015

Client:

Bear Legs Surf Shack

Hired to create a diverse range of characters for a Cornwall based surf company. The characterisation was to reflect the personalities of the business owning friends.

Sourced high end clothing materials on which characters were printed for resale. The artwork was also applied to internal walls of the store and a fleet of VW Camper vans were liveried. Each character was also used to create business cards for every member of the team and proved to be highly successful from a marketing perspective. Offering a fresh approach within the town that effectively caught on with locals and tourists alike.

Type:

Graphic Design, Art Direction

Client:

Grenville International College

Prospectus created for London based international college. Liaised with copy writers, interpreters, photographers and the client to pull together large scale project. Essential information produced in an easy to absorbe platform.

Type:

Illustration

Year:

2015

Client:

Self initiated project